Marketing for Food Hubs

Overview

This website serves as a resource hub and academic paper on the role of food hubs in marketing to the end-user, including:

  • Customizable marketing flyer templates
  • Best practices for print and social media marketing (with links to other useful resources)
  • Inspirational examples from food hubs doing a great job
  • Academic hybrid paper, with both a) research on the history and future potential of food hubs, and b) actionable recommendations for food hubs to help their customers market products and maintain source-identification to the end-user consumer.

June 2017

An Equity Profile of Sunflower County

Overview

Located in the Mississippi Delta, Sunflower County is home to a resilient community of residents, local leaders, and advocates committed to reversing systemic, pervasive disparities. Looking forward, communities of color will continue to represent the majority of residents in the county. Equitable growth could provide a path to sustained economic prosperity in Sunflower County. By advancing policy strategies to grow good jobs, build healthy communities of opportunity, prevent displacement, and ensure just policing and court systems, Sunflower County can put all residents on the path toward reaching their full potential. This equity analysis was developed with the support of the W.K. Kellogg Foundation. Read the full profile.

June 2017

An Equity Profile of Biloxi

Overview

Biloxi, Mississippi is becoming increasingly diverse despite experiencing population decline. The city’s diversity can be a tremendous economic asset if people of color are fully included as workers, entrepreneurs, and innovators. By advancing policy strategies to grow good jobs, build healthy communities of opportunity, prevent displacement, and ensure just policing and court systems, Biloxi can put all residents on the path toward reaching their full potential. This equity profile was developed with the support of the W.K. Kellogg Foundation to support local community groups, elected officials, planners, business leaders, funders, and others working to build a stronger and more equitable city and region. Read the full profile.

June 2017

An Equity Profile of Battle Creek

Overview

Battle Creek, Michigan is becoming a majority people-of-color city, and communities of color will continue to drive growth and change into the foreseeable future. Embedding an equity approach throughout city government and advancing policy strategies to grow good jobs, build healthy communities of opportunity, prevent displacement, and ensure just policing and court systems, is fundamental to a brighter future for all of Battle Creek’s residents.  This equity profile was developed with the support of the W.K. Kellogg Foundation to support local community groups, elected officials, planners, business leaders, funders, and others working to build a stronger and more equitable city and region. Read the full profile.

June 2017

An Equity Profile of Farmington

Overview

Farmington, New Mexico is already 50 percent people of color; growth and transformation in the city has been driven mostly by an increase in the Latino and Native American populations. Farmington’s diversity is a major asset in the regional economy, but inequities and disparities are holding the city back. Equitable growth is the path to sustained economic prosperity in the city and region. Knowing how a community stands in terms of equity is a critical first step in planning for greater equity. This equity analysis was developed with the support of the W.K. Kellogg Foundation. Read the full profile.

June 2017

An Equity Profile of Las Cruces

Overview

Las Cruces, New Mexico is already 63 percent people of color; growth and transformation in the city has been driven mostly by an increase in the Latino population. By growing good jobs, connecting younger generations with older ones, integrating immigrants into the economy, building communities of opportunity, and ensuring educational and career pathways, the city can secure a bright future for the city and region. This equity analysis was developed with the support of the W.K. Kellogg Foundation. Read the full profile.

March 2017

Colorado Enterprise Fund: Improving Food System through Healthy Food Financing to Small Businesses

Overview

This profile by Reinvestment Fund highlights Colorado Enterprise Fund’s experience building its healthy food financing portfolio to provide insights for other CDFIs engaged in this work across the nation.

August 2010

Getting to Market: Supermarket Access in Lower Income Areas

Overview

The Brookings Metropolitan Policy Program and The Reinvestment Fund (TRF) performed a detailed analysis of supermarket access in 10 metropolitan areas, and the results are discussed in a new video, “Getting to Market.” Results from the analysis encourage users to view the locations of, and generate reports about, low-supermarket-access communities within the 10 metropolitan areas.

Building Success of Food Hubs Through the Cooperative Experience

Overview

This report focuses on the experiences of four cooperatives in New York and Pennsylvania in aggregating, marketing, and distributing produce on behalf of their members.

June 2017

Treasure Coast Food Bank

Overview

Based on market analysis and research provided by Reinvestment Fund, Florida Community Loan Fund developed a strategy described as a “supermarket plus” model of fresh food financing where food retail is a piece of a larger strategy focused on food security and healthy eating. This brief profile is an example of this FCLF strategy in action through a partnership with Treasure Coast Food Bank to expand its ability to distribute and process fresh fruits and vegetables.

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